Meet Nathan Darazio, the founder of Candid AI, now part of the GrowFlow family. With over a decade of experience in sales and leadership across various industries, from pharmaceuticals to Fortune 500 companies and SaaS startups, Nathan brings a wealth of knowledge to the table. His journey into the cannabis e-commerce realm was driven by a unique perspective on the healing benefits of cannabis. After a personal accident involving his wife, he witnessed firsthand how cannabis saved her life and became a staunch advocate for its medicinal use. This experience has given him a deep understanding of the consumer journey, particularly from the medical patient's point of view, and how it intersects with innovative technology. Retailers face countless challenges in today's market. Candid AI, now GrowFlow Ecomm, brings an innovative approach to technology and a keen insight into consumer behavior to help solve these challenges, provide dependable solutions and we are re-shaping the landscape of cannabis technology.